Each Father's Day Rodeo Drive closes down to host its annual car show. While every day seems like a car show on the street, with its Bentleys, Ferarris, and Lamborghinis cruising the boulevard, at this event the the cars are parked along the street. The show features both new and antique exotic cars and attracts a very nice crowd. People travel from around the country both to show their cars and to see them. I was happy to go to the event this year with my mom and dad for Father's Day.
This is the sort of event that makes happy to be located right on Rodeo Drive. The very small local community on the Drive does tend to stick together and work toward providing an environment that is both sophisticated and welcoming. Of course, we could have designed and built our plastic surgery center anywhere in town. After all, it is possible to perform Los Angeles liposuction or Beverly Hills breast enlargement in many locations. But by being a part of the local Rodeo Drive community, we are constantly in touch with the latest lifestyle, fashion, and customer service trends.
Because of this close association with our elegant neighbors, we are in the best position to constantly improve the services we provide. We also have a great feel for fashion design and this helps us remain at the cutting edge of plastic surgery. Our philosophy is that at its core Beverly Hills plastic surgery is about helping people achieve their desired lifestyle. And by interacting closely with our boutique neighbors we gain a constantly evolving understanding of new lifestyle trends -- from those who are the ultimate tastemakers and trendsetters. Rodeo Drive Community events like the annual Rodeo Drive Car Show keep us in touch with our neighbors and spur our efforts to constantly improve the plastic surgery service we provide for our patients.